University of Sussex

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University of Sussex logo

In 2004, the University of Sussex brand identity (a DBA Design Effectiveness Awards winner) was implemented by London-based Blast.

It’s a great example of how identity design can become part of our language, with the university’s monogram “us” being integrated into promotional phrases.

explore us
count on us
about us
know us

University of Sussex logo

University of Sussex logo

University of Sussex logo

Good design thinking.

Exeter-based studio Believe in produced a similar result for Amanda Marsden’s salon and spa, using the “am” monogram to form statements such as, “am beautiful,” “am natural,” “am relaxed.”

10 points for a similar example.

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Source http://www.logodesignlove.com/?p=623
Mon, 03 Oct 2011 16:28:27 GMT
Tags: Designs, designs, Identity, identity,
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